Explaining to clients that they need SEO isn’t very difficult. Leading them to a purchase decision is a very different task. This is where our SEO Audit and Sales Presentation comes in!
This template sells SEO retainers every month.
Start presenting the opportunity of SEO now!
SEO is a crucial aspect of any digital marketing strategy as it helps businesses improve their online visibility and reach their target audience more effectively.
By offering SEO, digital agencies can demonstrate their expertise and value to potential and existing clients, as well as provide a more comprehensive range of services that can lead to increased revenue and profitability – both for the agency and the client.
Additionally, SEO can provide a steady stream of recurring revenue, as clients require ongoing optimization efforts to improve and maintain their search engine rankings.
Moreover, selling SEO services can also help digital agencies build long-term relationships with their clients, leading to increased customer loyalty and referrals.
The main challenge of selling SEO, however, is in presenting the opportunity alongside a reality check and the investment.
There’s a misnomer that SEO is “free”… And the truth is that it isn’t.
SEO requires an investment – this is either through time or money investing in specialists that can “do” SEO quicker than the client can.
The SEO Audit and Sales Presentation is designed to layout exactly how that process benefits the client!
– An Introduction
– Details of the client’s current rankings
– Website speed tests
– A link audit
– Keyword research
– An explanation of the SEO process
– Details of the investment
– Details of how to get started
What’s more, it is fully brandable and sits perfectly with our Scout Reports to provide the information!
The structure of this presentation has been honed in our own agencies and still produces SEO clients today!
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