What are SEO Scout Reports?
Our SEO Scout Reports are a much requested tool to help Digital Agencies sell SEO to their clients.
Ever since we launched SEOHive, we promised we'd launch some processes and products to help Agencies sell SEO, but to launch in the way we did (thanks COVID 🤦♂️), we had a focus on the development of our pathways and the development of our service. We're now ready to complete the picture!
Why "Scout" reports?
Just as a colony of bees has a "Scout Bee" whose job is to go and find new sites to build a hive, the purpose of this product is to help agencies find clients and sell SEO retainers – "Scout" seemed like the perfect name for it!
Which reports are included?
The Scout Reports include 5 reports that you can share with your clients. These are:
- Website Health Audit
- Keyword Research
- Speed Check & Core Web Vitals Report
- Current Keyword Rankings
- Backlink Toxicity Report
...which are provided white-labelled to your Agency!
How are the reports intended to be used?
The intention is that the Scout Reports are to be used either as part of your proposal or discovery process. You could also include them in to your post-project process for new web builds as a means to upsell SEO retainers to web project clients.
The reports do carry a cost (more about that below) so it's not something thats intended to be run on every website that you come across. However, once you have a client that you think SEO would be a good fit for, (and, crucially, you'd be happy to work with on an ongoing basis 👍) these reports give you all the data you need to demonstrate the current position of the website, and demonstrate where the SEO priorities lie in the first instance.
The purpose here is to give you the data you need to have an open and honest discussion with the client. We are then there to carry out the work for you once the project is agreed 😍.
How much do the Scout Reports cost?
The standard cost for a set of the Scout Reports is $147 USD*.
However, the Scout Reports do cover a lot of the work we normally include in our Onboarding Process, so alongside the reports themselves, you also receive a voucher for FREE onboarding for the website within 60 days of the reports being generated. So if you successfully sign up the client, the majority of the cost is recovered through the onboarding fee.
* This price is subject to change and offers could be run on this fee from time to time.
How long do the reports take to be delivered?
We understand that most people will need these reports quite quickly – either becuase you're trying to get a proposal out or a discovery session is scheduled in your diary. We therefore aim to deliver all 5 Scout Reports within 3 to 5 business days from receipt of your purchase.
Why do you only offer free onboarding for 60 days?
We all know that websites change... yet these reports are static. As such, the reports will eventually become an incorrect reflection of the websites health and position and will need to be replaced.
We therefore came to the decision that 60 days (or 2 months) is a reasonable length of time for the reports to still be accurate and not create additional pressure for you to "force a sale" just becuase the onboarding voucher is expiring.